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Published by by Melanie Nagy

EMEA wide availability of high-performance analog and mixed-signal solutions

From left: Ferenc Kato, Sales Manager EMEA/3PEAK, Reza Maghdounieh, Vice President Product Marketing Semiconductor/Rutronik, Stella Duszar – Senior Sales Director EMEA/3PEAK, Markus Krieg, CMO/Rutronik, Aiguo Leng, SVP Global Sales & Marketing/3PEAK
From left: Ferenc Kato, Sales Manager EMEA/3PEAK, Reza Maghdounieh, Vice President Product Marketing Semiconductor/Rutronik, Stella Duszar – Senior Sales Director EMEA/3PEAK, Markus Krieg, CMO/Rutronik, Aiguo Leng, SVP Global Sales & Marketing/3PEAK

 

Rutronik Elektronische Bauelemente GmbH, one of the leading broadline distributors for electronic components, has signed a new franchise agreement with semiconductor manufacturer 3PEAK Incorporated. Effective immediately, Rutronik customers throughout the EMEA region now have access to 3PEAK’s products, including comprehensive design-in support.

 

Complete Portfolio for Analog and Mixed-Signal

3PEAK is a leading global fabless semiconductor company, founded in 2012, it specializes in the research, development, and production of high-performance analog and mixed-signal integrated circuits (ICs), including signal chain products, power management solutions, and logic devices. The company now offers over 3,200 products for more than 8,000 customers worldwide. The offering is further complemented by power management solutions such as battery management ICs and power devices, as well as isolated gate drivers and isolation amplifiers.

 

Customer Benefits and Technical Support

With this new partnership, Rutronik expands its product range by more than 2,800 components. This enables the company to offer solutions for key future-oriented markets such as IoT, Industry 4.0, Artificial Intelligence, automotive, medical technology, and consumer electronics.

 

Rutronik serves as the first point of contact for customer inquiries. As first-level support, Rutronik experts are available in the respective local language. Particularly complex technical inquiries are forwarded to 3PEAK’s European specialists for second-level support. Customers therefore benefit from fast, competent, and practical assistance.

 

“This partnership is a strategically important step for us. With 3PEAK, we are gaining a manufacturer known for innovative products of the highest quality,” emphasizes Reza Maghdounieh, Vice President Product Marketing Semiconductor at Rutronik. “3PEAK perfectly complements our offering in the field of analog and mixed-signal solutions. Together, we can provide our customers with innovative technologies for the highest demands.”

 

Aiguo Leng, SVP Global Sales&Marketing at 3PEAK, also highlights: “We are pleased to welcome Rutronik as a global distribution partner for 3PEAK. Their strong customer experience, deep market knowledge, and true customer-first mindset make them an ideal match for our strategic ambitions. These strengths align perfectly with 3PEAK’s commitment to delivering high-performance analog solutions with outstanding technical and commercial support. Together, we are confident in accelerating our global growth and bringing even greater value to our customers worldwide.”

 

About 3PEAK

3PEAK is committed to the research and development of high-performance, high-quality, and highly reliable integrated circuit products, including signal chain, power management, and analog front-end mixed-signal solutions, providing customers with optimized one-stop solutions. The company’s products are used in a wide range of applications, including communications, industrial, consumer, and automotive markets.

 

Founded in 2012, 3PEAK was listed on the SSE STAR Market on September 21, 2020. The company is headquartered in Suzhou, China.

 

Rutronik Elektronische Bauelemente GmbH

Rutronik Elektronische Bauelemente GmbH was founded in 1973 and for more than five decades the independent family-owned company based in Ispringen (Germany) stands for sustainable growth with a focus on high-growth future markets. In the fiscal year 2025, its around 1,500 employees generated sales of around 1 billion euros, serving more than 40,000 customers.

 

With more than 80 offices worldwide and logistics centers in Austin (Texas), Shanghai, Singapore, and Hong Kong, Rutronik ensures comprehensive customer support in Europe, Asia, and North America. The company focuses on high-growth future markets that will shape the world of electronics tomorrow. These are Advanced Materials, Advanced Measurement, Processing & Analytics, Advanced Robotics, Automation, Biotechnology, Energy & Power, Future Mobility, IIoT & Internet of Everything, Industry 4.0, Medical & Healthcare, and Transportation, Logistics & Supply Chain.

 

To serve customers in these future markets, the RUTRONIK AUTOMOTIVE, RUTRONIK EMBEDDED, RUTRONIK IT ELECTRONICS, RUTRONIK POWER, RUTRONIK SMART, and RUTRONIK SYSTEM SOLUTIONS initiatives bundle expertise, specific product portfolios, and consultancy support. In this regard, Rutronik relies on customized solutions that are tailored to the respective needs. The services range from competent technical support in product development and Design-Ins, through the diverse product portfolio of leading manufacturers, to the company's software and hardware solutions with partly patented Rutronik IP.

 

Customized logistics systems, reliable supply chain management, and logistics centers worldwide ensure on-time delivery. The Rutronik24 e-commerce platform completes Rutronik's range of services.

 

Further information is available at www.rutronik.com. The new corporate film also provides exclusive insights into the history and development of Rutronik.

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