Single Items and Partial Quantities now also available at Rutronik
The new storage facility allows the distributor of electronic components to quickly supply development engineers and companies that have smaller requirements with single items and partial quantities. The small quantities are available exclusively on the e-commerce platform Rutronik24.com.
“The new small quantities storage facility is tailored to the needs of customers,” explains Tilo Rollwa, Online Marketing Director at Rutronik. “We systematically select new products and fast-selling, highvalue components. At the moment, these are primarily semiconductors, with additional product groups and suppliers added gradually. The available items are generally delivered to customers within one to two working days.” Customers can check Rutronik24.com to see which products are available in the small quantities storage facility. The smallest ordering unit in this case is a single item.
Design Support from Field Application Engineers
Customers can still avail of the usual consulting services: The Field Application Engineers at Rutronik will provide design support, if required, via the online support function of the Rutronik24 e-commerce platform. They can answer queries quickly or clarify them directly with the supplier. They will also travel directly to customers to resolve more complex issues.
Growing demand for partial quantities and individual items
Rollwa cites the growing demand for partial quantities and individual items as a reason for setting up the small quantities storage facility: “On the one hand, this is the result of the ongoing miniaturization of components, which are becoming ever smaller and more sensitive. This makes the process of separating them increasingly time-consuming and costly. Added to this is the increased workload due to special packaging regulations. On the other hand, miniaturization results in packaging units of increasing size, which translates into higher costs in the case of high-value components. This is not always financially viable for development offices, smaller companies, and start-ups. The small quantities storage facility allows us to offer customers our familiar efficient and prompt deliveries, thereby guaranteeing them reliability of supplies.”
About Rutronik Elektronische Bauelemente GmbH
Rutronik Elektronische Bauelemente GmbH is the third largest distributor in Europe (European Distribution Report 2016) and the number ten worldwide (SourceToday, May 2017). The broadline distributor supplies semiconductors, passive and electromechanical components as well as boards, storage, displays & wireless products. The company's primary target markets are the automotive, medical, industrial, home appliance, energy and lighting industries. The ranges RUTRONIK EMBEDDED, RUTRONIK SMART, RUTRONIK POWER and RUTRONIK AUTOMOTIVE provide customers with specific products and services in groups tailored to the respective applications. Expert technical support for product development and design-in, individual logistics and supply chain management solutions as well as comprehensive services complete its scope of performance.
The company, founded by Helmut Rudel in 1973 in Ispringen, Germany, now has over 70 subsidiaries in Europe, Asia and the Americas. Rutronik employs more than 1,500 staff worldwide and achieved Group sales of 872 million euros in the fiscal year 2016.